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Implicit Motives

Implicit Motives

of: Oliver Schultheiss, Joachim Brunstein

Oxford University Press, 2010

ISBN: 9780190450502

Format: ePUB

Copy protection: DRM

Windows PC,Mac OSX geeignet für alle DRM-fähigen eReader Apple iPad, Android Tablet PC's Apple iPod touch, iPhone und Android Smartphones

Price: 47,39 EUR



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Implicit Motives


 

- How do unconscious motivational needs (i.e., implicit motives) influence physiological, cognitive, affective, and behavioral responses to incentives? - How can implicit motives be measured? - How are they shaped by culture, how do they influence politic